CATCH-UP: How is personalisation transforming customer experience?

An interactive debate on how data personalisation is changing the way we make decisions

A roundtable discussion on how data personalisation has been driving innovation in the experience economy across culture, leisure, retail and tourism.

What data is being used to determine who we are, what we do and how we want to experience the world? Can the face-to-face social industries hardest hit by global lockdowns – travel, tourism, culture, hospitality and high street retail – better use customer data to drive economic recovery and innovation? How personalised should we expect our experienced to be, and what evolutions in technology are making it possible? What are the challenges around personalisation?

Watch this roundtable to learn more about how organisations are innovating and experimenting with data personalisation.

SPECIAL GUESTS

always possible CEO, Richard Freeman, will be joined by a panel of experts from tech, tourism, data science and marketing

  • Pete Jenkins (Gamification+)
  • Professor Karen Cham (University of Brighton)
  • Dr Sam Knowles (Insights Agents)
  • Jo Williams (Experience West Sussex)

 


This event was for businesses, entrepreneurs and creative enterprises as part of www.drivaartsdriva.com.

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