How to use data and insights to develop your business.
Join Richard Freeman, CEO of always possible and Bonamy Waddell, Data Storyteller and Founder of Bon Insight, for a quick-fire thirty minute LinkedIn live session on how to use data and insights to develop your business.
Did you know that…
? You can use data & insights to improve client and employee retention?
? It doesn’t need to be ‘big’ to be called data!? There is a mis-held conception that unless we’re talking millions of rows of data and running a global corporation, we won’t have ‘enough’ data to tell a story. This is a myth!
? Stop, reflect and learn from what you have? All too often we try to reinvent the wheel and gather more and more intel without digesting what we have. You could make a checklist / do an audit to see what already exists for ‘mining’.
Catch up with the full recording below.
Bonamy is an expert in data and marketing. She spent 20 years working for international organisations including BMG Music Publishing, L’Oréal and global PR agency Hill+Knowlton Strategies, where she was Senior Vice President, Global Business Development. Since 2017, Bonamy has worked as an independent research, data and insights consultant, supporting clients who want to understand their data better – delivering impartial insight to enable evidence-based decision making. Recent clients include WISE, British Pharmacological Society, Greater Brighton MET College, Brighton Chamber and PTSD Resolution.