Measuring Change
How can you better measure the social and economic impact you have?
If you’re looking at this page, it is because you do good stuff.
Valuable work worth shouting about.
A good start
But maybe you’re finding that measuring that good stuff is tough. The change you’re enabling can be difficult to pin down. Like jelly. We get that.
How clear, and how deep, are your commitments to all of the stakeholders in your business? How big are the ripples (or waves) you make?
- Staff and their families
- Customers / audiences / service users
- Community
- Environment
- Supply chain and who you buy from
- Shareholders / investors / funders
Knowing your measurements
For years, the always possible team have been building and testing tools that measure impact – especially on complex projects that involve many people. We love those.
Example questions we have helped clients to answer:
- Have mental health training programmes helped more children to succeed at school in South London?
- Would investment in a state-of-the-art co-working space bring more start-up businesses to a sleepy seaside town?
- Is the games industry a more attractive career option for women if you change some of the language used to talk about it?
Being realistic
Some change is easy (yay) and the data tells a compelling story. Some change is messy and less tangible (boo). It can take a long time. The evidence can be incomplete.
But if we don’t measure whatever new ideas we’re trying, and whether they are doing what we hoped or maybe surprising us, we can’t make the case to do more of it.
Or to do it differently. Or to do it bigger.
Working with retailers and educators, manufacturers and charities, governments and networks – in business, society and culture – we help build evidence, analyse data and tell stories of the projects, services and people who really are changing the world.
Worried that impact measurement is expensive and complicated?
View our very short Miro slideshow on how to communicate the change you’re making without committing lots of spend.
Press the ▶️ icon for presentation mode.
👈🏼
SERVICES WE OFFER
SOME OF THE PEOPLE WE WORK WITH








How we measure change

Theory of Change – worth the hype?
In the charity strategy toolbox, where does the Theory of Change sit?

A short story about cultural evaluation
A short story about cultural evaluationHow much - do you think - that right now every arts and culture initiative embarked upon has to be more than just a project? Is the world looking for narratives of creativity, conduits of community expression, catalysts for...

How to know if you’re having an impact
Measuring impact is hard. How do you measure the immeasurable?

What is a Social Purpose University?
UAL has published a Social Purpose Implementation Plan. The first for any higher education institute in the UK.

Campaigning – insights from charity leaders
Charities in the 21st century have to be laser-focused on their mission, whilst grappling with new and complex demands.

A study on children’s cultural participation
Case Study: Research, Evaluation & DesignAction for Children's Arts always possible worked with Action for Children's Arts to assess the feasibility of their Arts Backpack ambition. ContextAction for Children's Arts (ACA) is the national voice of children's...

Questions for cultural project managers
…when resources are limited and you need an evaluation

What is Beamery’s secret to recruitment and retention?
Practical Bravery: BEN SLATER ETHICAL RECRUITMENT! In an age where AI algorithms can sort through resumes with lightning speed and precision, the opportunities are immense. We can potentially match candidates with jobs that align not just with their skills, but...